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Consulting Services

Advocacy Answers provides services across the various utility functions, including Information Technology, Transmission & Distribution, Customer Service, Customer Operations, Regulatory, Demand Side Management, Transportation Electrification, and RD&D.

Strategic Planning

Development of options, visions, business cases, roadmaps, resource plans, budgets, and forecasts for key utility initiatives.

Regulatory Support

Development of regulatory strategy, preparation of applications, testimonies, responses to data requests, briefs, comments and rebuttals on proposed decisions, and rate design and tariff development.

Organizational and Operational Readiness

Development of studies, operational readiness plans, organizational and operational assessments, and formation and support for program management organizations.

Customer Program Design and Development

Requirement gathering, potential design option evaluation, and development (including scope, customer eligibility, rebate amount methodology), qualification of vendors, products, and services, customer engagement strategies and enrollment conditions, market research, marketing plans, program management and execution, data collection and reporting.

Technology Selection and Implementation (Utility Systems, Grid Modernization)

Development of business cases, cost-benefit analyses, requirement gathering, evaluations, implementations, including project management, testing, and change management.

Customer Experience and Business Process Improvements

Assessment of current customer experiences and business processes, gap analyses against leading practices to identify improvement opportunities; assist with implementation, including process redesign and new customer journey development, and change management.

Marketing

Customer segmentation, market research, including focus groups, creative briefs, integrated marketing plans, concept, copy, design, and content development.